Benefit Gimme Brow Review

I'm absolutely dying to share this exciting new purchase with you all! It's the Benefit Gimme Brow in Medium Deep! This has had a lot of hype in the YouTube community, as well as the makeup blogging community, so I thought I might throw mine into the pool!

Benefit describes this as:

This innovative brush-on fiber gel adheres to skin & hair... creating brows before where there were none. It builds easily for thick, lushes arches, thanks to a tapered brush for blending & precision tip for shaping.

It is:
> Water resistant
> Long-wearing
> Natural-looking
> Buildable





Firstly can I just say that the packaging is so incredibly cute: it has a parallelogram prism shape, with light pink polka dots on it. Benefit has done it again with the girly packaging that's just to die for. It also envelopes the product instead, so it won't get squished if you have to travel long distances to get home, or if you like having massive purses like I do!
I purchased this in the shade Medium Deep, since I have dark brown hair. The other shade they have is Light Medium, which is aimed for those blonde hair gals (and guys!) out there :)

This teensy little tube is sold at $22 USD, but retails in Hong Kong for $220 HKD. It's definitely not a cheap product but a little bit of an affordable splurge for the average broke college girl!

One Benefit (see what I did there? lol bad pun) of this product is that since it's really tiny, you can easily throw it into your makeup bag, or if you're not bothered to carry one, you can toss it into your wallet without it bulging. From the Benefit website, it teaches you to apply the product in "short pressing motions, stroke brush tip along brow to define shape. Comb through to blend & build brows. For the most natural look, start at the inner edge of your brow and move outward. Repeat to add more volume"

This is definitely one of those buildable products. If you feel like a natural look, you can easily stroke this a couple of times through and you're good to go; or if you're feeling like Cara Delevingne and her famous bold brows, you can keep building to create more volume.

One thing I found with this is that this product looks natural even if it's built up. It's microfibers within the product makes the product act like a mascara for your brows!

If you want an extra oomph to your brows, you can apply a highlighter just under your brow bone to really lift your brows and open up your eyes. I just swipe that under my brows when I apply my normal face highlighter.

The brush itself is a tiny little spooly, with about 5 rungs to it. It's like a teensy little mascara wand, with the little microfibers between each rung so that when you run it through your brow hairs, the fiber-gel will cling to your skin and eyebrow hair.

The conical shape of the spooly is great because it really lets you perfect the shape of your arch without any difficulty, which is awesome for if you're in a rush. Because of this product, I can have my eyebrows done within the minute, which is a lot faster than having to fill in your brows with a powder and having to carefully have the pigment equal on both sides.

I used to neglect my brows because I always thought that it would take ages to fill in my brows every morning, and that it might clog up the pores in my brows and cause my eyebrow hairs to fall off, but so far, it's looking good!

Since this is a long lasting product, I wouldn't recommend scrubbing harshly on your brows when you take your makeup off. I've made that mistake before and lost a couple brow hairs along the way :(

Stay tuned for my post next week about the Benefit Rockateur blush. I only got it yesterday so I don't think a blog post today would do it justice since I have to try it enough times to review it!

Love from Julsie! XO